Team: GE New Media Technologies
Client: GE Transportation
Target users: Train technicians and engineers from around the world.
UX Research: David Hunter
UI-UX: Jeffrey Lau, Rodrigo Jiménez

Date: September 2012

You may also like

Global Intern
Web design project for global marketing campaign for Education First. Project included design of social media ads and offline materials. Current live version: http://www.ef.com/campaign/globalintern/
Graphic Design, Web Design
Client: EF Education First
Bircular - Numeric Font
Bircular is a numeric font design project that emerged out of week 49 from "One Design a week 2013" #odaw. Full alphabet characters are in the works.
Typography
Personal project
Year Ahead 2016
UBS House View - Year Ahead 2016 & Years Ahead 2016 Chief Investment Office Wealth Management
Art Direction, Editorial Design
Client: UBS AG
Average Jane
Visual narrative of a retirement study focused on the retirement differences between women from 12 different cities around the world.
Illustration, Art Direction, Editorial Design
Travel Buddy
Interactive marketing campaign for Education First which analyses the users social media friends and through an algorithm proposes the best travel partner based on their personality.
UI/UX, Interaction Design
Client: EF Education First
Year Ahead 2018
Creative direction, Editorial Design
Client: UBS AG
Active Design
Illustration, Journalism, Design
Personal projects
Careers Beyond Borders
Branding and web design project concept for web portal for an exclusive international community that supports global careers through targeted business articles, networking events and career tips.
Branding, Interaction Design, UI/UX
Client: EF Education First
One Design x Day
One Design x Day is a personal project and commitment towards my love and passion for the visual arts, with the main purpose of learning, experimenting, discovering, and growing in every aspect of design. From concept development to execution, I seek to not only to push myself to create solid daily visual concepts, but also I hope that I can share a message that people can relate to. I want to create pieces that share a message from what I have learned in life. I believe the visual arts have a unique power for communicating ideas, and hopefully through design I can contribute a little bit to make this a better world and giving visual support to my visitors.
Graphic Design, Illustration, Visual Arts
Personal Project
American Sport League Brands United
What if the american professional sport leagues followed a specific design style that unite them nationally and represent them internationally? This is my proposal. The project redesigns the brands of the most popular American sport leagues: NBA, MLB, NFL, MLS, NHL. The proposal follows a minimalist visual system, where the main character is the connection of the league name which is surrounded by the sport's scoring object.
Branding, Typography
Personal project
Back to Top